Xavier Landum (born May 12, 1998) in Dallas, Texas, better known by his stage name BigXthaPlug, is an American rapper. He is currently signed to UnitedMasters and is best known for his songs “Texas,” “Mmhmm,” “Climate,” “Levels,” and “Whip It.” His debut album, Amar, was released in February 2023 and includes the single “Texas,” which was certified gold by the RIAA. He also launched his own label, 600 Entertainment, in 2023, signing rappers Ro$ama and Yung Hood.